-
Oct 18, 2007 11:13 am US/Central
-
Digg |
Facebook |
E-mail
|
Print
Message From WCCO-TV's VP & General Manager
(WCCO)
Beginning now through Election Day 2008 you may be exposed to
numerous political campaign commercials purchased on all the major
media outlets in the Twin Cities. WCCO-TV has had a long-standing
policy of allowing citizens and organizations to use the public airways
to express viewpoints and engage in vigorous debate on issues of
controversial and public importance. During the ensuing months, we have
little doubt our viewers will be exposed to messages underwritten by
candidates running for office, political action committees, and
advocacy groups. You may not agree with all of the messages contained
in these commercials. Other messages you may heartily support and
endorse. It is all part of the fabric of a democracy in action,
ultimately seeking your vote on election day.
WCCO-TV
believes that the best forum for the public debate will be the ongoing
coverage in our daily newscasts. Pat Kessler will regularly research
and review these commercial messages for accuracy and truthfulness. His
Reality Checks may be seen each Wednesday evening at 10PM. These
segments are also posted at wcco.com.
WCCO-TV
has a review policy for all commercials involving candidates for
political office as well as commercials of issue or advocacy. If, in
our sole discretion, the management of WCCO-TV feels that the content
and presentation is outside the bounds of responsible content for this
marketplace, the commercial(s) will be subject to rejection.
- Susan Adams Loyd
WCCO-TV Vice President & General Manager
(© MMVIII, CBS Broadcasting Inc. All Rights Reserved.)